Privacy Policy
Effective Date: 28/07/2026
Privacy Policy of Mahalaxmi Jewellers
Mahalaxmi Jewellers ("Mahalaxmi Jewellers", "we", "our", or "us") values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, disclose, and protect your personal information when you access or use:
- Our official website ("Website");
- Our official mobile application, Mahalaxmi Jewellers 1998 ("App"); and
- Any products, services, customer support, or digital platforms offered by us (collectively referred to as the "Services").
The Mahalaxmi Jewellers 1998 mobile application is developed and maintained by Cixcent Technologies Pvt. Ltd., the official provider of ERP24K software. The App enables customers of jewellery stores using ERP24K software to securely access their purchase history, repair records, pricing information, and other related services across participating jewellery stores.
By accessing or using our Website or App, you agree to the collection and use of your information in accordance with this Privacy Policy.
- Information We Collect
Depending on how you interact with our Website or App, we may collect the following categories of information.
A. Personal Information
We may collect personal information that identifies you, including but not limited to:
- Full Name
- Mobile Number
- Email Address
- Residential or Shipping Address
- Billing Address
- Date of Birth (where voluntarily provided)
- Customer ID (if applicable)
B. Account & Authentication Information
When you use our mobile application, we collect:
- Mobile number used for login
- One-Time Password (OTP) verification details for authentication
- Login session information
We use OTP verification solely for secure authentication.
C. Purchase & Transaction Information
When you purchase products or use our services, we may collect:
- Purchase history
- Product preferences
- Jewellery order details
- Repair request details
- Repair status
- Invoice information
- Transaction history
D. Payment Information
For processing payments, we may collect payment-related information including:
- Payment method
- Transaction reference numbers
- Payment confirmation details
We do not store complete debit card, credit card, or banking credentials on our servers. Payments are processed securely through authorised payment service providers.
E. Customer Support Information
When you contact us, we may collect:
- Messages you send
- Support requests
- Feedback
- Complaint details
- Communication records
F. Technical Information
When you access our Website or App, certain technical information may be collected automatically, including:
- IP address
- Browser type
- Device model
- Operating system
- App version
- Device identifiers
- Date and time of access
- Crash logs
- Diagnostic information
G. Cookies and Tracking Technologies
Our Website may use cookies and similar technologies to:
- Improve website functionality
- Remember user preferences
- Analyse website traffic
- Measure performance
- Enhance user experience
You may disable cookies through your browser settings; however, some Website features may not function properly.
- How We Use Your Information
We use your information for legitimate business purposes, including:
- Processing jewellery purchases and orders
- Confirming transactions
- Managing repair requests
- Displaying repair and order status
- Authenticating users through OTP verification
- Providing customer support
- Responding to enquiries
- Maintaining customer accounts
- Improving our products and services
- Personalising customer experience
- Sending order confirmations
- Providing delivery updates
- Sending promotional offers and marketing communications (where permitted by law)
- Maintaining internal business records
- Preventing fraud and unauthorised access
- Detecting security incidents
- Complying with legal and regulatory obligations
- Information Provided by Jewellery Stores
For customers using the Mahalaxmi Jewellers 1998 mobile application, certain information such as:
- Purchase history
- Repair records
- Jewellery pricing
- Order updates
- Customer details
may be provided by the participating jewellery store using ERP24K software so that the information can be displayed securely within the App.
- How We Share Your Information
We do not sell, rent, or trade your personal information to third parties.
We may share information only in the following circumstances:
A. Payment Service Providers
To securely process payments.
B. Delivery & Logistics Partners
To deliver purchased products.
C. Jewellery Store Partners
Where necessary to:
- Process purchases
- Update repair status
- Manage customer orders
- Provide after-sales service
D. Technology & Service Providers
We may share limited information with trusted third-party service providers that assist us in providing our services, including:
- SMS gateway providers (for OTP delivery)
- Cloud hosting providers
- IT support providers
- ERP24K software services
- Customer support systems
These service providers are contractually obligated to keep your information confidential and use it only for authorised purposes.
E. Legal Requirements
We may disclose your information when required by:
- Applicable laws
- Government authorities
- Court orders
- Regulatory agencies
- Law enforcement authorities
or where necessary to protect our legal rights.
- Data Security
Protecting your personal information is important to us.
We implement appropriate technical and organisational security measures including:
- Secure servers
- Data encryption
- Encrypted OTP authentication
- Restricted employee access
- Access control mechanisms
- Secure storage systems
- Regular security monitoring
- Industry-standard security practices
While we strive to protect your information, no internet transmission or electronic storage method is completely secure. Therefore, we cannot guarantee absolute security.
- Data Retention
We retain your personal information only for as long as necessary to:
- Provide our services
- Maintain customer accounts
- Complete purchases and repairs
- Meet legal obligations
- Resolve disputes
- Enforce our agreements
Once the information is no longer required, it is securely deleted or anonymised where feasible.
- Your Rights
Subject to applicable laws, you may have the right to:
- Access your personal information
- Request correction of inaccurate or incomplete information
- Request deletion of your personal information
- Withdraw consent where applicable
- Opt out of promotional communications
- Request information about how your data is processed
For App users, you may also discontinue use of the App at any time by uninstalling it from your device.
To exercise any of these rights, please contact us using the details provided below.
- Children's Privacy
Our Website and App are not intended for individuals under the age of 18 years.
We do not knowingly collect personal information from children. If we become aware that personal information has been collected from a child without appropriate consent, we will take reasonable steps to delete such information.
- Third-Party Links
Our Website or App may contain links to third-party websites or services.
We are not responsible for the privacy practices, security, or content of those third-party websites. We encourage users to review the privacy policies of any external websites they visit.
- Marketing Communications
Where permitted by applicable law, we may send:
- Promotional offers
- Product updates
- Festival offers
- Loyalty programme updates
- Marketing communications
You may opt out of receiving marketing communications at any time by following the unsubscribe instructions or contacting us directly.
- Changes to this Privacy Policy
We may update this Privacy Policy periodically to reflect changes in:
- Our services
- Technology
- Business operations
- Legal or regulatory requirements
Any revised Privacy Policy will be posted on our Website and within the App. Continued use of our Services after such updates constitutes acceptance of the revised Privacy Policy.
- Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or your personal information, please contact us:
- Mahalaxmi Jewellers
- Official Website & Mobile Application: Mahalaxmi Jewellers 1998
- Email: Mahalaxmijewellershyd@gmail.com
- Phone: +91 9398095470
- Address: R B Nagar, 20-117/24, Rahman Complex, Shamshabad, Shamshabad, Ranga Reddy, Telangana 501218
- Consent
By accessing or using our Website, Mobile Application, or any of our Services, you acknowledge that you have read, understood, and agreed to this Privacy Policy and consent to the collection, use, storage, and disclosure of your information as described herein.